Three Editors. Three films. Three signature icons.
“Since it was first introduced to the world over 50 years ago, the Trefoil has lived a thousand lifetimes, trading feet with
everyone, from athletes to cultural pioneers. Marking the arrival of a new era for the brand, in 2023, adidas Originals pays
homage to those that have continued to transport its iconic signifier – the Trefoil – to the forefront of culture, over and over again,
with a new global brand platform: ‘We Gave the World an Original. You Gave Us a Thousand Back.’”
Click here to continue reading and hear more about Adidas’ vision for their iconic rebrand.
Superstar, edited by Paul Watts + directed by Daniel Wolfe of Love Song
Gazelle, edited by Beau Dickson + directed by Will Dohrn of Love Song
Samba, edited by Gary Knight + directed by Justyna Obasi of Love Song
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